How to Control the Sale of Your Home

 

Real Estate Agent & Promotion

The real estate agent advises you on market conditions, presentation recommendations, contracting, financing, title work, appraising and closing the sale of your property.  Your agent will recommend the best form of promotion for your property.  Just as you insist on an experienced well-prepared doctor to treat your family, you want a real estate agent with a proven track record who does his homework representing you in the sale of your property.

Location & Product

You have no control over the location of your home or what other properties are available at the same time as yours.  You also have very little control over the actual structure of your property.  All of these factors help determine value.

Price, Condition, Presentation & Timing

You control these.  As a home seller, you should get a written market analysis comparing your home to similar properties that have recently sold and are currently on the market.  Your home’s condition/presentation is vital to a sale.  A clean, well-maintained property enjoys a competitive edge over all the others on the market.  You’ll sell faster and at a higher price if you “Stage” your property to enhance its appeal.